As a small business owner, you know that website speed is key to ranking high in search engine results. As such, your web design and development team should be aware of the advantages of using WebP versus JPG for SEO and the future.
First, let’s look at what WebP is. This image format was created by Google to provide images with smaller file sizes than JPG without compromising quality. It is an open-source format that can be used across different browsers and platforms, giving your website an edge in page loading speed.
Smaller file size means faster loading of webpages which helps with SEO. With WebP, you get the same quality of an image with JPG, but smaller file sizes mean websites load faster, leading to higher search engine rankings and better user experience.
Apart from SEO benefits, WebP is also great for mobile devices. WebP images are optimized for mobile viewports and can be served more quickly over slower connections. This means your website will look great on any device, ensuring a consistent user experience.
Finally, WebP is the future of website SEO and speed. It’s no secret that page loading speeds are becoming increasingly important for ranking high in search engine results. Companies like iLocalEverywhere are already utilizing WebP in their web designs to help their clients stay competitive in the ever-evolving SEO landscape.
For small business owners, using a format like WebP is essential to staying competitive in website SEO and page loading speed. WebP offers the same quality of images as JPG with smaller file sizes that can be optimized for any device or browser, giving you an advantage over your competition. Investing in the future of SEO and website speed is the best way to make sure your website stays ahead of the competition.
By making the switch to WebP for SEO and website speed, you can give your business the edge it needs in today’s competitive online marketplace. iLocalEverywhere offers services to convert your current website jpg images to WebP. They also can create a website for you with WebP images. This will enable you to get ahead of the game and offer your customers a faster and SEO-friendly website to visit.